Loro Piana is a name synonymous with understated elegance, textile mastery, and “quiet luxury.” Founded in 1924 by Pietro Loro Piana, this iconic Italian mill and fashion house has spent generations perfecting the art of working with the world’s rarest fibres, including cashmere, baby cashmere, vicuña, and superfine merino wool. From sourcing raw materials in remote corners of Mongolia and the Andes to crafting garments in Italy’s finest mills, every thread of Loro Piana tells a story of heritage, exclusivity, and excellence.
Now part of the LVMH Group, alongside brands like Dior, Fendi, and Tiffany & Co. Loro Piana maintains full vertical control over its supply chain. Their commitment to quality is matched by efforts in traceability and sustainability, with recent innovations offering clients complete transparency “from sheep to store.” The company operates over 145 boutiques worldwide and is frequently worn by royalty, Hollywood icons, and CEOs alike, from David Beckham and Daniel Craig to Jeff Bezos, Gwyneth Paltrow, and even the Arnault family themselves.
Though known globally for ready-to-wear and accessories, Loro Piana remains, at its heart, a revered textile mill. Its fabrics continue to set the benchmark for tailors, designers, and discerning customers across the globe. Whether it’s Tasmanian® wool for all-season suits or the unrivalled softness of baby cashmere, Loro Piana fabrics are favoured by the world’s finest clothiers for their timeless refinement, luxurious handle, and quiet confidence.
